Privacy Policy — ClickVariant

1. Information We Collect

We collect information you provide directly (name, email, website URL), usage data (pages visited, features used), and technical data (IP address, browser type) to operate and improve the Service.

2. How We Use Your Information

We use your information to: provide and improve the Service, send transactional emails, respond to support requests, and comply with legal obligations. We do not sell your personal data.

3. Visitor Data & A/B Testing

When you install the ClickVariant snippet on your website, it collects anonymized visitor behaviour data to run experiments. This data is processed on your behalf and is not shared with third parties.

4. Data Retention

We retain your account data for as long as your account is active. Experiment data is retained for 24 months after an experiment ends. You may request deletion at any time.

5. Cookies

We use cookies for authentication and to power A/B tests on your visitors. Our snippet sets a first-party cookie on your domain to ensure consistent experiment assignment per visitor.

6. Third-Party Services

We use third-party services for payment processing (Razorpay) and email delivery. These services have their own privacy policies and we only share the minimum data required.

7. Your Rights

You have the right to access, correct, or delete your personal data. To exercise these rights, contact us at [email protected].

8. Security

We use industry-standard encryption and security practices. However, no method of transmission over the internet is 100% secure. We will notify you promptly of any data breach affecting your account.

9. Contact

For privacy questions, contact [email protected].